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Articles in category: Wine Business
The federal government has opened commenting on the proposed The Rocks District of Milton-Freewater American Viticultural Area in Oregon’s portion of the Walla Walla Valley, but geologist Kevin Pogue said his petition for the wine growing region is easy to defend.
“I designed it to be what I think is the single-most terroir-driven AVA in the United States,” Pogue told a group of wine writers last summer. “Ninety-seven percent of the ground within the AVA boundary is one soil type — the Freewater very cobbly loam — and it’s on one landform, the Milton-Freewater alluvial fan. It also has ...(Read Full Article)
Oregon Pulls Ahead With DtC Sales: Willamette Valley Pinot Noir gains in popularity as distribution improves
Oregon wines have made headway with consumers during the past five years, but there is still room for improvement, according to experts speaking at the Oregon Wine Industry Symposium held this week at the Oregon Convention Center in Portland.(Read Full Article)
“One of Oregon’s barriers has been distribution in the marketplace,” said Christian Miller, proprietor of Full Glass Research and research director of Wine Opinions. Luckily, consumer perception of this problem is on the upswing.
According to Wine Opinions’ survey of perceived marketing conditions, 52% of respondents said retailers carry many wines from Oregon and can recommend them, a 19% increase ...
Winegrowers vying to become the 18th American Viticultural Area in Oregon have reached an important milestone. On February 26, 2014, a new notice of proposed rulemaking was published in the Federal Register, soliciting comments regarding the proposed "The Rocks District of Milton-Freewater" AVA. The comment period is open until April 28, 2014, and comments can be submitted online.(Read Full Article)
The proposed 4.9 square mile AVA is located just south of the Oregon/Washington border, in the southern part of the Walla Walla AVA, which in turn is nested in the Columbia Valley AVA. If TTB approves the new AVA, Washington ...
Oregon wineries, with their premium-priced Pinot noir, continue to thrive on direct to consumer marketing, a researcher and banker told the Oregon Wine Symposium. Portland — Consumers who “traded down” to lower-end wines during the recession are now ...(Read Full Article)
An annual report compiled by the Oregon Wine Board in Portland says the “high drama” brought on by heavy rain in late September may have resulted in some “virtuoso” winemaking and the state yield may top 2012's record of 50,000 tons by up to 20 percent ...(Read Full Article)
And the result is pointing to another unique vintage from a region that is gaining a reputation for its vintage differentiations,” said Charles Humble, director of communications and interactive marketing for the Oregon Wine Board . “The vintage began warmer ...(Read Full Article)
There were three categories of winegrapes harvest during 2013. Those picked before, during and after the September monsoons. Consequently, there will be notable differences among some 2013 Oregon wines.(Read Full Article)
"There were people outside the Northwest reporting the September rain was devastating to Oregon growers," said Oregon Wine Board spokesperson Michelle Kaufmann. "We know how to handle that sort of rain." The 2013 grape-growing season began ...(Read Full Article)
Last month’s two-day ¡Salud! event, the Big Board and live auctions raised just over $700,000. As the main fundraising effort of the non-profit that supports medical access for Oregon’s seasonal vineyard workers and their families, these dollars will contribute to the organization’s continued success. ¡Salud! also announced a new endeavor during the second night’s live auction that received much support by the guests.
The Big Board tasting and auction was filled with Pinot noir cuvee blends from 43 different Oregon wineries. Attendees had the opportunity to taste these wines, created especially for ¡Salud!, then bid ...(Read Full Article)
There are more than 400 wineries that now exist and more than 800 vineyards that are growing grapes in Oregon, and the wine industry contributes more than $2.7 billion to the state's economy, according to the Oregon Wine Board . Then came the big news ...(Read Full Article)
The pace of transactions for Oregon wineries and land in wine country is picking up significantly, and it's being helped along by capital infusion from California, France and Washington state.(Read Full Article)
With the second-biggest wine sales weekend of the year at hand, industry-watchers are buzzing about this year's unprecedented wave of land purchases, winery acquisitions and capital infusion from California, France, Washington and elsewhere.(Read Full Article)
“In the end, you don't know until the wine gets into the bottle,” said Charles Humble, spokesman for the Oregon Wine Board , a semi-independent state agency that handles marketing, research and education projects for the industry. That uncertainty is ...(Read Full Article)
The Rogue Valley includes the Applegate Valley in the annual vineyard and winery census report, compiled by the Southern Oregon University Research Center for the Oregon Wine Board . 2012 proved a less-bountiful year than 2011, as Rogue Valley ...(Read Full Article)
Helping the “Invisible” Wine Workers
Where is wine made? Ask most any Oregon winemaker and they will usually answer with “in the vineyard.” If that is true, then aren’t the vineyard workers a critical part of making wine?
We all like to read about the more personal elements of winemaking, things like choosing the grape clone, dealing with the vintage conditions, judging brix levels and when to pick, the authenticity of native fermentations, the influence of barrel types, punchdowns, and etcetera and etcetera. But how often to we read about the people who actually perform the farm labor that ...(Read Full Article)
“The amount of wine we're pushing to market is about double from what is was 10 years ago,” said Oregon Wine Board executive director Tom Danowski. “But what's way more important than the quantity of the wine we're delivering to market is the ...(Read Full Article)
This is based on data from the 2012 Oregon Vineyard and Winery Census Report compiled by the Southern Oregon University Research Center and released last week by the Oregon Wine Board . By far the leading wine growing region in the state, North ...(Read Full Article)